Gemma will entrance a YouTube mini-series, Magnificence Boss, the place she’ll invite buddies and friends to take pleasure in a chat and sweetness therapy at her fictional Superdrug Magnificence Studio. On this brilliantly humorous content material sequence, viewers step into the fantastical magnificence world of The GC – the final word magnificence boss – whist celebrities recline within the salon chair. Her friends take pleasure in every part from hair make-overs and flawless make-up to dazzling nails and sun-kissed tans. Viewers shall be handled to uproarious interviews full of juicy gossip.
The primary of three episodes shall be out there to stream from twenty second October on Superdrug’s You Tube Channel and can function EX-TOWIE and Home of Sims star Chloe Sims, who visits the ‘GC: Magnificence Boss’ for a luxurious gel pedicure. Gemma and Chloe focus on their misadventures from their TOWIE days, in addition to all issues magnificence, courting and their Superdrug Magnificence Studio remedies.
Episodes 2 & 3, airing on 6th November and 4th December respectively, will see podcaster and You-tuber, Adeola Patronne, be part of Gemma within the Magnificence Salon to please over Black Friday steals and unwrap favorite Christmas presents from Superdrug’s showstopping line up.
Gemma brings her sass to retailer with hanging in-store imagery that encourages Superdrug clients to embrace their interior magnificence diva. She may even be sharing her private favorite Superdrug gadgets all through the partnership.
Gemma mentioned: “I’m so enthusiastic about this partnership with Superdrug, as a result of since a younger lady it was my go-to place. It’s at all times enjoyable procuring at Superdrug and will get even higher when trying out on the until with all of the fabulous extras like members pricing and VIP Rewards. It’s actually like heaven to me. I needed to become involved on this marketing campaign as a result of everybody has had a little bit of a 12 months with the price of residing disaster however there’s so many superb gives at Superdrug. Father Christmas and Mrs Claus actually have come to city this Christmas at Superdrug.”
Simon Comins, chief industrial officer at Superdrug, mentioned: “The GC is the right companion for Superdrug this festive season. Along with her candid opinions, skilled eye for magnificence and contact of diva, we all know she speaks to our clients. We’re excited to welcome Gemma to the Superdrug staff and might’t wait to share her hilarious Magnificence Boss sequence with Superdrug and GC followers.”
The primary ‘Magnificence Boss’ episode will air on twenty second October at youtube.com/@superdrug.
