Thailand has kicked off the One Tambon, One Digital (OTOD) “Digital Durian” challenge to assist 8.8 million durian farmers enhance their productiveness.
Thailand’s Digital Economic system Promotion Company President Nuttapon Nimmanphatcharin stated the OTOD Digital Durian initiative goals to have interaction over 6,100 durian farming households in adopting digital platforms for recording cultivation information inside a two-year timeframe.
The gathering of this information will contribute to creating “large information” for Thailand’s agricultural sector, particularly the durian sector. Pantanu Wannagangsai, advisor to the Ministry of Digital Economic system and Society (DES), stated the above-mentioned challenge aligns with the federal government’s insurance policies which goal to resolve problems with debt, earnings, value of residing and social stability. It’s anticipated to contribute to constructing shopper confidence each domestically and internationally, selling high-value Thai merchandise globally amid fierce competitors, particularly from China and international locations within the Southeast Asian area, he added.
Thailand has 1.02 million rai of durian plantation areas and produce 1.53 million tonnes. Durian accounts for 69% of all exported fruits, or 991,557 tonnes final yr, and the main durian export market is China.
As well as, 12,200 farmers in 23 provinces are anticipated to be educated on e-commerce purposes and certification for Good Agricultural Apply, supporting the event of a nationwide agriculture platform.