Beloved American frozen dessert drink, progenitor to the Slurpee, involves Japan, however leaves cherry taste behind.
Japan has a fairly sturdy dessert drink sport, what with all of the matcha lattes, Japan-exclusive Frappuccinos, and what not. However we’re going to need to make room in our beverage calendar for a brand new arrival to Japan, because the nation is lastly going to be getting Icees!
Although Icees have been round for the reason that Nineteen Sixties of their land of origin, the U.S., they’ve remained unavailable in Japan. That’s all going to alter subsequent month, although, because of Tokyo-based restaurant and grocery store provider Ozax, which can change into Icee’s official Japanese distributor.
Icees are typically mistakenly regarded as an imitator of 7-Eleven’s Slurpees, as they’re each carbonated frozen drinks that are available in a wide range of candy flavors. Truly, although, Icee is the unique. In truth, 7-Eleven’s Slurpee model was initially simply renamed Icees, offered within the comfort shops beneath a licensing settlement with the Icee Firm, which was based in Southern California.
Fortunately for Icee, 7-Eleven shops in Japan don’t usually promote Slurpees, so there’s not a lot threat of the drink being seen as an imposter right here. Extra vital is offering flavors to swimsuit the Japanese palate. The traditional Icee flavors are cherry and blue raspberry, however whereas the latter can be a part of the preliminary lineup in Japan, cherry is not going to, probably a results of Japan generally not being so into cherry-flavored desserts (sakura/cherry blossom is a completely completely different style). As a substitute, the intense crimson Icee being served in Japan can be strawberry, and rounding out the trio can be yellow peach.
▼ And a cute mascot character can’t harm, this being Japan and all.
Icees have lengthy been a staple of American movie show snack bars, they usually’ll make their Japan debut at Toho Cinemas, occurring sale on the Hibiya, Ikebukuro, Shinjuku, Roppongi Hills, and Fuchu branches of the theater chain on December 6, with additional growth to come back later, giving us a candy various to Japan’s new Drinkable Mayo.
Supply, pictures: PR Instances
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