Main bubble tea model, Bubbleology, provides on-line grocery store Ocado to its listing of nationwide retailers with its bubble tea house kits.
The vary consists of two mixology kits: the Fruit Bubble Tea Mixology Equipment with raspberry and fervour fruit tea, and strawberry and mango popping boba; and the Milk Bubble Tea Mixology Equipment with taro and brown sugar milk flavours on the spot tapioca pearls, each retailing at £7 every. The Ardour Fruit Bubble Tea with Strawberry and Taro Milk Bubble Tea with Tapioca Pearls single serve kits are additionally listed at £2.30 every. All Bubbleology bubble tea house kits include a jumbo straw and the components to make the bubble tea in 2/3 minutes, inside the consolation of the house.
This itemizing comes as a part of Bubbleology’s strategic partnership with Aimia Meals which started in June 2023; since then, the Bubbleology Dwelling Equipment vary has efficiently been delivered to house shoppers through greater than 1500 retail shops nationwide together with ASDA, Tesco, Morrisons, B&M and now Ocado. This yr, the model is projected to serve over eight million bubble teas by each its bricks & mortar footprint and quickly rising grocery retail vary.
Bubbleology founder & CEO, Assad Khan says: “We’re delighted to be working with Ocado, as we proceed rising our grocery vary. As one of many UK’s main on-line retailers, this new Ocado itemizing cements our place because the frontrunner within the UK’s bubble tea market, each out and in of the house and is ready to considerably lengthen our model attain. At Bubbleology, we try to be on the forefront of shoppers’ thoughts and with our steady innovation and growth inside the FMCG sphere, we actually are attaining this.”
This new Ocado itemizing is a part of Bubbleology’s formidable plans to additional develop its out of house presence while it continues to increase its excessive avenue retailer presence over the following 12 months to over 50 websites.