Again to Black Friday – Competitors Winners

In the event you have been an Octopus Power buyer again in November 2018 you may bear in mind the large Black Friday competitors with prizes of a Tesla Mannequin X, a Jaguar I-PACE, a BMW i3, a Nissan LEAF, two e-bikes and two e-scooters.

Now all of the prizes have been safely handed over with no drama, I can confess that I am liable for a lot of Octopus’ on-line promotion, together with this competitors. You possibly can watch the winners’ reactions to receiving their model new electrical automobiles under.

Slightly than simply write a weblog itemizing the winners, I actually needed to write down an open reflection on what has been each mine and Octopus Power’s greatest promotion.

This smorgasbord of zero-emission automobiles got here from our buddies at Octopus Electrical Autos. (In the event you’re excited by experiencing what it’s wish to drive an EV, verify them out. You could find out in the event that they’re doing free take a look at drives in your space on their social media).

The most important query I get requested about freely giving model new electrical automobiles (and understandably so) is, what’s the price of this seemingly extravagant prize? The reply – equal of giving each buyer simply 29p (which we supplied to anybody who did not wish to play). A small value to kick-start and speed up conversations about zero emissions and a carbon free future.

We’re solely at first, as a inhabitants, of an enormous motion in direction of a zero carbon future. You’ll have seen the daring actions taken by people all around the information previously few months in addition to David Attenborough’s plea, alongside his harrowing demonstrations of the drastic influence we now have on the planet, to make adjustments that may cease the consequences of local weather change.

Now, it’s the UK’s companies that have to step up and take motion to make a tangible distinction and Octopus Power wish to assist prepared the ground. Electrical transport is a non-negotiable a part of our transition from fossil gasoline dependence, and, whereas increasingly persons are performing within the curiosity of the planet, EVs merely aren’t on most individuals’s radars but. I would not ask everybody with a petroleum/diesel automobile to money it in and purchase a model new electrical automobile, particularly since all of the automobiles I’ve ever owned have been second hand. However, for all of the folks on the market who’re shopping for model new automobiles it is value excited about, and producers of all automobile manufacturers must be ramping up the marketplace for electrical automobiles.

My hope for this competitors was to make these automobiles (usually shrouded in misinformation, or seen because the stuff of tech boffins or Hollywood elites) accessible to individuals who may not have given them a second thought, and escalating conversations about EVs and a zero carbon future.

The competitors received off to a rocketing begin. An vitality provider really giving one thing away to their prospects as a substitute of ripping them off is (sadly) such a novel factor that the competitors made nationwide information, propelling conversations about greener transport.

I’m immensely proud to be working with individuals who say they’re dedicated to a zero carbon future – after which really comply with by means of on these guarantees. Whether or not it’s selling electrical transport, making certain 100% of the electrical energy they provide comes from renewable sources or planting timber with faculties and native communities up and down the nation (learn what we have completed within the tree planting area right here).

I believed asking Greg, who buoyantly runs the joint, to offer all our present prospects the possibility to win one thing unimaginable, could be a tricky promote. It’s been a struggle, in previous jobs, to recover from pointless paperwork and gradual processes that end in big compromises, bruised morale and a below-par expertise for patrons. It’s extremely refreshing from an worker viewpoint, that after I requested if we may give away a automobile to certainly one of our prospects the stunning and quick reply was ‘certainly it makes extra sense to offer away 8?’

We knew that we needed to do one thing to encourage prospects to share the message of low cost, inexperienced vitality to family and friends. However we by no means need our initiatives for brand spanking new prospects to depart our current prospects out. We wanted further prizes in order that we may embody all our prospects, previous and new. And, we wanted a good means to make sure each buyer had an opportunity to win – so our fave tech guys whipped up a digital tombola to attract fortunate winners at random, in addition to a refer-a-friend “league desk” so rivals may see simply how shut they have been to bagging themselves a automobile. Try our Head of front-end growth, Ash, drawing the winners right here. These things is essential to us. We actually do all the time strive to make sure current prospects profit too.

After a chat with the remainder of the workforce to work out what we may really give away, we determined 4 automobiles would do the job – plus, 4 extra cool electrical “autos” – bikes and scooters.

And so, the Black Friday competitors 2018 was born. Everybody jumped on board to lift consciousness and assist see it by means of. After only a few weeks of planning, hundreds of consumers started spreading the phrase about inexperienced vitality for the possibility to win a low-emissions electrical automobile. It seems like a happy-ever-after, however watch this area. We’re solely simply warming up…

Winner of a Nissan LEAF, the UK’s favorite electrical car, was John from Kent.

To maintain issues as truthful as doable, our competitors had eight prizes, and two methods to win: a league desk, with the three prime buyer referrers getting first choose of the prizes; and a random draw for the remaining 5 prizes into which each and every single Octopus buyer was entered.

John was the random draw winner of a Nissan LEAF! This man had been a contented buyer for 2 years after deciding to offer us a strive as his vitality provider. Sooner or later he picked up the cellphone to the information he’d received himself a model new automobile.

I am fairly certain John didn’t imagine the LEAF was actual for a superb few weeks…

See how John’s first assembly with the electrical unicorn went right here:

John Woodham receives his new Nissan LEAF

The winner of Jaguar’s first EV, the Jaguar I-PACE, was Mo from Middlesbrough.

Not like different winners of the referral competitors, Mo did not name on his social media following for assist. He referred to as on his landlord good friend to assist him community with property house owners and requested all of them to hook as much as a inexperienced vitality provider.

Mo could not wait to take his household for a spin in his new ‘futuristic automobile’.

See the look on his face when he sees the automobile for the primary time right here:

Mo collects his Jaguar I-PACE from the native Jaguar dealership.

Winner of a gorgeous, modern, smouldering, Tesla Mannequin X straight from Elon’s arms was Maria Fowler from Derby:

Maria referred extra folks to Octopus than anybody within the competitors and received to decide on her prize first – claiming her dream automobile, the Tesla Mannequin X…

Octopus’ fantastic Becca delivered the Mannequin X to Maria’s residence in Derby. See how the handover went down…

Maria has been a buyer since we have been a tiny fledgling enterprise. Buyer quantity six-thousand-and-something out of the greater than 650,000 we’re privileged to serve now, she’s been with us longer than 98.5% of all of our prospects and we’re actually happy that the highest prize has gone to somebody who’s been such an excellent buyer for thus lengthy.

Winner of a BMW i3, EV-angelist and vlogger, EVNick

Nick is, (he received’t thoughts us saying) a large electrical automobile geek. He’s been a buyer since mid 2018 and is all the time scorching on the newest Agile/electrical car-related merchandise we provide.

So, of COURSE he was probably the most enthusiastic gamers in our referral competitors, an early heavy hitter after referring his complete household to Octopus. After a variety of twittering and spreading the Octopus phrase, he got here in third within the league desk and picked the BMW i3.

Lately married Nick uncovers his BMW i3 along with his spouse

Most of our competitions are introduced on Fb and Twitter so comply with us there (give us a cheeky like) and be a part of the revolution.

You will get a heads up when our subsequent competitions are taking place – it is simply across the nook – and who is aware of, you could be one of many winners championing a greener future and driving round in a model new eco-friendly automobile.