South Korean style and life-style firm Mild Monster has opened its third Haus Nowhere retailer – in Shenzhen, China.
The retail house spans 6914sqm throughout three flooring and options kiosks from its eyewear model Mild Monster and fragrance line Tamburins, together with different curated outlets and types.
Impressed by the theme of “Insect Kingdom”, a fictional story of the ten,000-year relationship between colossal people, beasts, and insectoids, the shop goals to evoke “distinctive feelings” as guests are invited to step into the narrative and change into a part of the story.
The Mild Monster part is designed with an abstractly formed concrete mantis head, with insect-inspired objects that give off an otherworldly ambiance.
In the meantime, Tamburins’ part options silkworm installations and kinetic artwork items.
“Haus Nowhere Shenzhen is greater than only a buying vacation spot,” mentioned the corporate. “It’s a huge universe with its personal narrative.”
The Haus Nowhere Shenzhen marks the third chapter of the venture, following the profitable launches in Seoul and Shanghai.