Overseas nationals participating in a Okay-pop dance class pose at Ktown4u in southern Seoul on this undated picture. Courtesy of Seoul Metropolitan Authorities
By Kim Hyun-bin
The Seoul Metropolitan Authorities stated Friday that it unveiled a sequence of tourism applications for overseas guests to expertise a various vary of Korean tradition and leisure.
Operating by November, these hallyu, or Korean wave, applications are designed to supply immersive experiences in widespread tradition, magnificence, Korean delicacies and conventional arts, aiming to capitalize on the worldwide recognition of Korean tradition and improve town’s attraction as a vacationer vacation spot.
The expertise applications have already seen vital curiosity, as roughly 3,000 contributors from 78 nations loved them in 2023. They characteristic collaborations with main corporations within the tradition, leisure, magnificence and meals industries.
Among the many highlights is a Okay-pop dance class, which permits contributors to be taught dance routines from widespread Okay-pop songs.
Additionally, the Okay-beauty make-up class affords insights into Okay-pop idol make-up methods from main magnificence manufacturers akin to AmorePacific and Espoir. Meals fans can be a part of a cooking class that’s collectively provided with CJ The Kitchen and a kimchi-making class at Museum Kimchikan, to learn to put together conventional Korean dishes.
Another lessons embody craft periods with artisans in Bukchon Hanok Village and a makgeolli brewing expertise, the place guests can create their very own conventional Korean rice wine.
Along with these, town authorities is providing the Okay-Tradition Camp, a brand new initiative aimed toward overseas youngsters with a deep curiosity in Korean tradition. This program contains as much as two weeks of Okay-pop coaching camps led by instructors who’ve educated notable artists, and trend catwalk camps the place contributors can expertise Seoul’s trend reveals.
All actions are performed in English and are free for overseas vacationers. guests can discover extra data and apply by town’s official tourism web site.
“We intention to constantly develop experiential and prolonged tourism merchandise that leverage Seoul’s distinctive assets, making it a metropolis the place guests wish to keep longer and return,” an official from town authorities stated.
