With the brand new Excessive Protein, half fats cheddar vary, Cathedral Metropolis continues to ship the scrumptious style and superior high quality that customers have come to count on, with naturally excessive protein content material and 50% much less fats than commonplace cheddar, the vary provides 30g of protein per 100g. The vary is meant to cater to health-conscious people who don’t wish to compromise on flavour.
The worldwide excessive protein-based meals market is projected to extend by $40.67 billion between 2022 and 2027 and the UK protein market is anticipated to succeed in over £500 million by 2029, exhibiting the significance customers place, and can proceed to position, on placing protein of their baskets.
The vary targets millennials, Gen Z’ers and people who are into well being and health. In response to latest analysis, Gen Z and Millennials now prioritise spending on wholesome meals, and wholesome consuming has emerged as an reasonably priced and accessible supply of delight.
Key options of the brand new vary:
- Excessive protein content material: With a naturally excessive protein content material, it’s supreme for these searching for to extend their protein consumption. The vary provides 30g of protein per 100g.
- Half fats: Rounded, agency and full of protein, benefit from the style of cheddar with half the fats with out compromising on the famend Cathedral Metropolis high quality style.
- Versatile codecs: Obtainable in block, sliced, grated and minis codecs to go well with varied culinary wants and on-the-go snacking.
Cathedral Metropolis Senior Model Supervisor Abi Armson feedback: “We’re excited to introduce our new Excessive Protein, half fats cheddar vary as we intention to grow to be the chief on this space. Now we have utilized all our experience into this product to make sure shoppers get the identical nice style they’d count on from a Cathedral Metropolis product.
“Our aim is to supply customers with excessive protein, half fats cheese choices that don’t sacrifice the style and high quality they love, and this vary is ideal for purchasers who need the enjoyment and flavour of scrumptious cheddar with the extra advantages of naturally excessive protein and 50% much less fats permitting them to realize their health targets.”
The brand new vary enhances the present Cathedral Metropolis merchandise together with the Cathedral Metropolis Lighter vary and the Lactose Free and Plant Primarily based ranges catering to particular dietary necessities.
The Excessive Protein half fats vary will probably be out there in block, sliced, grated and minis offering versatile choices for each cheese lover and will probably be out there nationwide from September 2024.
