Dive Transient:
- Anthropologie has partnered with The Metropolitan Museum of Artwork to launch a 44-piece homeware assortment for the vacations obtainable on the retailer’s web site and at its shops within the U.S.
- Taking its inspiration from the nineteenth Century Gilded Age, the Anthropologie assortment consists of dinnerware, serveware, glassware and barware, a traditional tea set, textiles, candles and ornamental accents, per a information launch.
- Costs vary from $18 for a mug and $72 for a set of 4 wine glasses, to $48 for a decanter and $148 for a tiered stand.
Dive Perception:
Anthropologie’s assortment with The Met goals to seize “the essence of an period marked by lavish artwork and interiors,” in keeping with the announcement.
“Our collaboration with Anthropologie transports shoppers to one of the opulent eras in American design via an inspiring providing of tableware and residential accents,” Josh Romm, head of world licensing and partnerships at The Met, stated in an announcement. “We stay up for seeing how this assortment will encourage conversations about artwork, design, and creativity throughout the vacation season and past.”
The partnership with The Met builds on Anthropologie’s vacation efforts. Final month the retailer opened its Vacation Home on New York Metropolis’s Higher West Facet. And final fall, Anthropologie debuted a shoppable house expertise with Pinterest in Brooklyn Heights, New York.
Anthropologie has skilled a comparatively robust 12 months, which has helped enhance mother or father firm City Outfitters. For Q2, complete firm web gross sales had been up 6.3% 12 months over 12 months to a document $1.35 billion, with Anthropologie gross sales rising 6.7%.
However retailers are heading into the vacation season at a time when many shoppers are cautious of their spending. A Bankrate report discovered that 33% of vacation consumers could spend much less this 12 months than in 2023 attributable to issues about inflation and excessive rates of interest.
