Dive Transient:
- Christian Siriano Bridal will collaborate with Azazie, the DTC marriage ceremony and occasionwear retailer, on an upcoming assortment, in accordance with a Friday press launch.
- The capsule assortment will launch in October throughout New York Bridal Style Week, and can function each bridal and bridesmaid attire. Designer Siriano previewed three appears to be like from the upcoming line at his Sept. 6 runway present throughout New York Style Week.
- The road can be priced under $1,000 and bought completely by way of the Azazie e-commerce platform in sizes starting from 0 to 30.
Dive Perception:
Azazie has beforehand partnered with manufacturers together with Kendall + Kylie, which collaborated with the retailer on a 2022 bridesmaid line and a 2023 cocktail and celebration costume line. As well as, the retailer launched a Barbie-themed assortment in March 2024, and opened Azazie Studio, a 3,000-square-foot hub and advertising and marketing area, in Los Angeles in Could.
The Christian Siriano collaboration is meant to supply brides “high fashion types at a extra accessible worth level,” per the discharge.
“Bridal is such a private and particular expertise for everybody, and I needed to create a group that feels each luxurious and accessible,” Siriano stated within the launch. “Teaming up with Azazie allowed me to deliver couture-level craftsmanship and design to a wider viewers, with out compromising on high quality or magnificence.”
In the meantime, designer Siriano has been exploring a number of partnerships. For his September runway present in New York, he labored with intimates model Wacoal and cosmetics firm Revlon, and likewise debuted a group with jewellery retailer Zales.
Siriano is thought for his extravagant pink carpet appears to be like. Most just lately, he designed the inexperienced sequined costume worn by actor Liza Colón-Zayas when she accepted her award for Excellent Supporting Actress in a Comedy Sequence for her work on “The Bear” on the 76th Primetime Emmy Awards on Sunday.