Dell’Ugo, the massively fashionable premium UK primarily based recent pasta firm, has collaborated with plant-based meals firm THIS™ to create two plant-based stuffed Ravioli strains, obtainable on the Dell’Ugo web site ( www.dellugo.co.uk) and Morrisons from 2nd October 2024.
The Dell’Ugo THIS™ Isn’t Bacon & Cheese Ravioli options THIS™ Isn’t plant primarily based bacon lardons; and Dell’Ugo THIS Isn’t Hen & Pesto Ravioli options the favored THIS Isn’t rooster items, delivering excellent vegan meat different merchandise for customers.
Demand for meat-free merchandise is skyrocketing within the UK. There are round 2.5 million vegans within the UK (4.7% of the inhabitants), which elevated by 1.1million between 2023 and 2024. The one factor customers need are merchandise which have all their values and style nearly as good as the true factor.
Sophia Cooke, CEO of Dell’Ugo, commented: “We teamed up with the main different meat model THIS™ after watching customers style their merchandise at a pageant…They couldn’t consider the merchandise have been plant-based, they have been that good! Mixed with our superb recent pasta parcels, crafted utilizing solely the best semolina for the Altamura area in Italy, it’s a match made in heaven and delivers the primary ever vegan recent stuffed pasta that tastes like meat.”
Xander Fletcher, out of dwelling controller at THIS™, shelp: “We’re ecstatic about this partnership with main pasta model Dell’Ugo, not least as a result of they’ve been completely unbelievable to work with and are true masters of their craft, but in addition as a result of the ultimate merchandise style chic and show which you can simply swap out meat and never compromise on flavour. These are going to fly off the cabinets so fingers crossed we will work on extra thrilling merchandise with the Ugo household.
Dell’Ugo presents a variety of Italian Vegan merchandise spanning pasta, gnocchi, bread and sauce strains, however that is our first plant-based meat different vary so customers wanting the supply of a meat primarily based ravioli while both decreasing or eradicating meat inside their diets can nonetheless have an choice.
Cooke added: “recent stuffed pasta is so fast and straightforward to cook dinner, prepared in 3 minutes which is ideal for that simple mid-week meal and the packaging like all of Dell’Ugo recent pasta is completely recyclable.”