The Telecom Regulatory Authority of India (TRAI) has launched a crackdown on spam calls after receiving over 7.9 lakh complaints in opposition to Unregistered Telemarketers (UTMs) within the first half of 2024. In response, TRAI issued strict directives on August 13, 2024, requiring all telecom suppliers to instantly cease promotional voice calls from unregistered telemarketers utilizing SIP, PRI, or different telecom assets.
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Penalties for Unregistered Telemarketers
To implement these new guidelines, TRAI has warned that UTMs discovered misusing telecom assets might face extreme penalties, together with disconnection of providers for as much as two years and blacklisting.
“Any UTM discovered to be misusing these assets will face extreme penalties, together with disconnection of all telecom assets for as much as two years and blacklisting,” TRAI mentioned in an announcement on Tuesday.
Telecom Suppliers Reply
Following these directives, telecom suppliers have already blacklisted over 50 entities and disconnected greater than 2.75 lakh cellular numbers and different telecom assets.
Additionally Learn: TRAI Enforces New Anti-Spam Rules: Telecom Corporations to Disconnect Offenders
These measures are anticipated to cut back spam calls and enhance the general telecom expertise for customers. TRAI has urged all stakeholders to adjust to the brand new guidelines to assist create a cleaner, extra environment friendly telecom ecosystem.
