“Solely little or no of Brazil’s waste will get recycled,” he provides. “Additionally, [we need] to have a look at the larger image, not solely Brazil-wide, however [seeing] waste as a useful resource and never simply as waste. It’s a useful resource that may be round, that may be totally recycled.
“Designing a product from the get-go, you must take into consideration what occurs to it on the finish of its life – not simply promoting it to someone on the planet after which being pleased with the cash that comes with it.
IMAGE GALLERY: Vettel pays tribute to Senna and Ratzenberger with emotional Imola demo run
“It’s considering as a useful resource, as a result of clearly it got here from someplace within the first place and it ought to go someplace once more, not find yourself on landfills, at dumps or the oceans. In order that, in brief, is what we’re attempting to do.”
Senna shouldn’t be Vettel’s solely icon, having lengthy regarded as much as – and ultimately raced in opposition to – Michael Schumacher, however the Toleman, Lotus, McLaren and Williams driver’s aforementioned willingness to “converse up” and be a beacon of hope for Brazil off the monitor is one thing he admires.
“Clearly, I’m German, so rising up Michael was and continues to be my hero,” says Vettel. “I believe what Ayrton stood for is extra than simply racing. I believe for folks in Brazil he’s nonetheless such a strong character, and there’s a lot inspiration to be taken from that.