Good Pizza, Nice Pizza has been round for a decade as a cooking simulator recreation as a result of it has at all times discovered new methods to maintain its gamers engaged.
For its tenth anniversary, the corporate has arrange a sequence of in-game occasions from November 22 to December 12, together with a tenth anniversary artwork exhibit on December 7. Good Pizza, Nice Pizza has been downloaded greater than 300 million instances throughout the globe and it’s performed each day by over 1,000,000 gamers.
The corporate can also be releasing an artwork ebook on December 7 for the cross-platform recreation about making pizza and operating a restaurant. The artwork ebook has an in-person $10 occasion at Gallery Nucleus, 210 East Predominant Road in Alhambra, California. And the sport has a merchandise sale from now till December 12 and a ebook presale as nicely.
On Steam, the sport may even be on sale from November 11 to November 18 (Steam Cooking Fest) and December 19 to January 2 (Steam Winter Sale). The corporate has additionally revealed background music on Spotify, Youtube and Apple Music.
As for gameplay, the workforce continually units up new rewards and challenges for gamers. It creates new decorations, rivals and buddies, and new story materials and surroundings involving a Pizza City gala.
Origins
TapBlaze is predicated in Sawtelle Japantown in Los Angeles, and it has simply 12 folks. Anthony Lai began the corporate in 2012 and the workforce launched Good Pizza, Nice Pizza in December 2014 on iOS and Android.
Now the corporate has a secure each day energetic person depend of 1.3 million gamers, with bi-weekly and seasonal occasions occurring each month. Yuni Cho, group supervisor, focuses on inventive and natural person acquisition strategies to take care of and develop customers. Lai and Cho spoke at GamesBeat Summit 2024.
Fortuitous suggestions
The sport had a breakthrough second in 2016. On the Sport Builders Convention, the workforce met with an editor at Apple. Cho mentioned that the editor supplied constructive criticism about its shortcomings, which included having an progressive core concept overshadowed by its uncomfortable UI/UX, awkward localization, and disturbing recreation stability points.
In response, the workforce spent two months revamping the two-year-old recreation. Enhancements, notably in participant session instances, earned recognition from Google Play, growing visitors for “Good Pizza, Nice Pizza.” Six months later, the workforce introduced these enhancements to the Apple editor, prompting a reevaluation. Apple then acknowledged the sport’s potential and this considerably heightened the app’s visibility and drove further visitors, inspiring the workforce to persist in additional rising the sport and participant base.
The sport was the No. 1 ranked recreation in South Korea in October 2018. In April 2022, the sport ranked No. 1 in China, even beating Genshin Affect that month. In August 2023, it was No. 1 throughout apps and video games in Egypt. And it has ranked within the high 5 within the U.S., Brazil, Italy, Turkey, UAE, Saudi Arabia and Mexico.
The sport is worthwhile with a 40/60 in-app buy to advert income mannequin, with out having ever raised any VC funding. Thus far, TapBlaze has revealed 30 video games and half of its workforce is girls. TapBlaze’s Lai grew up in Queens, New York, the place pizza was a common meals eaten by folks from all cultures.
The workforce was impressed to make a recreation that had the identical world and various attain by the eyes of pizza-making. After iterations — first with My Pizza Store after which My Pizza Store 2 — Good Pizza, Nice Pizza was lastly born.