An enormous field crammed with Seed Golf “Loosies” landed on my doorstep final week.
We’ll get to what Loosies are in a second, however I first need to channel my inside Ricky Ricardo as I proudly announce to the world:
I love Loosies.
In the event you’ve ever questioned why we nonetheless bundle and promote golf balls the way in which we did within the ’60s, you would possibly end up loving Loosies, too.
Simply keep in mind, I noticed her first.
Who’s “Loosie?”
Loosie isn’t a who, it’s a what. Particularly, it’s an it’s-about-time packaging thought launched for Black Friday by Eire’s Seed Golf. Seed is likely one of the extra progressive direct-to-consumer golf ball manufacturers on the market. Its third-generation SD-01 scored effectively in MyGolbSpy’s Ball Lab, and each the SD-01 and SD-02 carried out effectively in our 2023 Ball Take a look at.
Seed Golf, like everybody else, sells golf balls by the dozen, packaged in sleeves with 4 sleeves to a field. That’s a whole lot of cardboard.
Loosies are, because the title suggests, free golf balls bought in bulk and packaged in a plain plastic bag.
“The time period ‘loosies’ come from my delinquent youth interval,” Seed proprietor Dean Klatt tells MyGolfSpy. “As a child in Australia, in the event you didn’t have sufficient money to purchase a full pack of ciggies, we’d harass the shopkeeper to promote us a single cigarette, or a ‘loosie.’”
Seed is promoting two of its extra widespread golf balls as Loosies. You will get Seed’s top-selling SD-01, a Tour-level, three-piece solid urethane ball, or the SD-15, a two-piece Surlyn-covered ball, in bins of fifty or 100, in white or yellow.
Loosies are all first-quality balls, the identical ones you’ll get in the event you purchased historically packaged Seed balls.
Why Loosies?
Seed Golf Loosies are a Black Friday factor, however Klatt says the idea will likely be ongoing. Seed doesn’t have “gross sales” as we consider them because it does provide subscription reductions on its golf balls. Klatt says he simply needed to do one thing enjoyable for Thanksgiving whereas additionally slicing again on all that cardboard.
“Our packaging is recycled, so it’s a bit of dearer than regular to print,” says Klatt. “Within the US, specifically, we observed that almost all of our orders are for 5 or 6 dozen. We figured we may minimize prices, save our clients some cash and minimize down on packaging wastes if we eradicated the bins and sleeves.”
Seed has already bought out of the 100-count SD-01 and SD-015 Loosies within the US, however extra are on the way in which.
The 50-count field of Seed SD-01 Loosies is offered on Seed’s web site for $115 with free transport. That’s $2.30 per ball.
And when that large field from Seed reveals up in your doorstep, you get to shout in your loudest Cuban accent, “Loosie, I’m hoo-ooome.”
You may’t put a price ticket on that, my associates.
For extra info, go to the Seed Golf web site.
The submit I Love Loosies. Seed Golf Loosies, That Is. appeared first on MyGolfSpy.