Breyers Ice Cream is paying out almost $9 million as a part of a category motion settlement – and also you is likely to be entitled to among the cash.
The Supreme Court docket of New York State, Bronx County, introduced the settlement towards Conopco Inc. and Unilever United States Inc. on Sept. 13. Conopco and Unilever are the advertiser and father or mother firm of Breyers, respectively.
The category motion lawsuit pertains to Breyers’ Pure Vanilla ice cream taste, which allegedly falsely marketed itself as having actual vanilla taste.
“Plaintiffs filed this lawsuit towards the Defendants alleging the Defendants’ labeling of Breyers Pure Vanilla ice cream gave customers the impression the ice cream contained vanilla taste derived solely from the vanilla plant and never from non-vanilla plant sources, and allege that it contained non-vanilla plant vanilla flavors,” the court docket defined in a launch.
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“The Defendants dispute all of those allegations and deny any wrongdoing. The Court docket has not determined who is true.”
Customers who bought the Pure Vanilla flavored-ice cream between April 21, 2016, and Aug. 14, 2024, could also be entitled to money.
Ticker | Safety | Final | Change | Change % |
---|---|---|---|---|
UL | UNILEVER PLC | 65.44 | +0.20 | +0.31% |
Though the jury continues to be out in regards to the authenticity of the vanilla flavoring, the defendants agreed to create an $8.85 settlement fund for the purchasers who paid for Pure Vanilla cartons.
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The court docket can pay customers $1 per carton of Breyers’ Pure Vanilla ice cream taste they bought.
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With the intention to qualify, customers are requested to submit proof of buy. Clients with legitimate receipts are entitled to submit any variety of claims that they’ll authenticate.
The court docket is permitting Breyers’ clients with out proof of buy to submit as much as eight declare varieties, which might make the whole payout as much as $8 per individual.
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The court docket additionally established that inside a yr of the settlement finalizing, Breyers “might be required to develop a brand new Product components that doesn’t embody vanilla derived from non-vanilla plant sources.”
Ice cream lovers occupied with making use of for the settlement can submit a declare via vanillaicecreamsettlement.com.
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FOX Enterprise reached out to Breyers for remark.