Nothing, However Sugar’s title doesn’t actually try, however do their desserts cross the check?
As a workforce of devoted wordsmiths and vocabu-liers, we right here at SoraNews24 imagine that the correct use of language is a crucial duty. So ordinarily we’d cluck our tongues, gnash our enamel, and shoryuken the ceiling on the title of Nothing, However Sugar, a store we visited within the city of Yokosuka, Kanagawa Prefecture. Not solely does that comma haven’t any enterprise being there, Nothing, However Sugar truly has extra than simply sugar on supply.
Nevertheless, we’re not solely sticklers relating to language, but additionally sweets followers with a ravenous starvation for desserts, and so we’ll give Nothing, However Sugar a cross on its linguistic oddities, since its retailer is full of cinnamon rolls.
Slightly geographic background: Yokosuka was certainly one of east Japan’s first main ports, and can be the positioning of a giant U.S. Navy base. That makes the city a little bit of a cultural melting pot, particularly on Dobuitadori, or Dobuita Road, which is lined with outlets promoting Americana and classic U.S. fashions, in addition to Yokosuka’s consultant attire, the sukajan (a mode of embroidered silk baseball/bomber jacket), in addition to hamburger joints and bars with a basic American aesthetic. Due to that, Dobuita is usually known as “Japan’s closest avenue to America,” and as of 2021, it’s additionally residence to Nothing However Sugar, a store specializing in American sweets.
Initially, Nothing However Sugar offered muffins, pudding, and cinnamon rolls. Today, although, they’re strictly a cinnamon roll specialty store, although they plan on brining the pudding again quickly, which is maybe why they haven’t simply modified their title to Nothing However Cinnamon Rolls. With cinnamon rolls being a lot tougher to search out in Japan than pudding, although, we weren’t complaining concerning the present targeted specialization, particularly since there have been a number of completely different cinnamon roll variations within the show case after we walked in.
Fairly than waste any time pretending we have been going to restrict ourselves to only one, we shortly settled on a three-pack of regular-size cinnamon rolls for two,660 yen (US$17/50). We must always be aware that Nothing However Sugar appears to be utilizing the American customary of what “regular-size” is, which makes them fairly massive for desserts in Japan (once more, this isn’t a criticism). In addition they have small-size muffins for 480 yen, in case your urge for food isn’t fairly as massive as ours.
Again on the SoraNews24 taste-testing middle, we may have simply began scarfing down, however we managed to regulate these urges simply lengthy sufficient to pop the cinnamon roll within the microwave for a minute, and as mouthwatering because it seemed earlier than being warmed up…
…it seemed 10 instances extra so afterwards!
As attractive as this melty cascade of cream cheese frosting was to take a look at, although, we couldn’t assist however discover our cinnamon roll didn’t have a lot of a cinnamon-y aroma, both earlier than or after its stint within the microwave. Nevertheless, after we sliced off a chunk to get some cross-section images and preserve our fingers from getting coated in frosting, it was like we’d cracked open a protected full of olfactory treasures, as wonderful cinnamon smells swiftly emanated from the roll’s inside layers.
Taking a chunk, we discovered the feel just about good, softer and fluffier than a sice of bread or muffin, but firmer and extra satisfying than flimsy sponge cake. The flavour was wonderful as effectively, unabashedly candy, with the entire grain flour and cane sugar making the dough scrumptious and the beneficiant sprinkling of cinnamon sugar on high solely including to the enchantment.
We’d additionally picked out a blueberry cinnamon roll, which feels particularly distinctive in Japan, the place blueberries don’t pop up as usually in cereals, pastries, and the like as they do within the U.S.
▼ Made with blueberry compote, the flavour is good and fruity with a mild contact of tartness.
Lastly, our third choice was a walnut cinnamon roll.
Not solely are there walnuts combined in with the frosting, there are chunks of them contained in the cinnamon roll too, giving it some further crunchy complexity as you chew.
So in the long run, Nothing, However Sugar went three for 3 in our style check, to allow them to name themselves no matter they like, and we’ll nonetheless love them.
Store info
Nothing, However Sugar / ナッシングバットシュガー
Tackle: Kanagawa-ken, Yokosuka-shi, Honcho 2-1
神奈川県横須賀市本町2丁目1
Open 11 a.m.-6 p.m.
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