Pimentae is thrilled to announce its newest enlargement into 35 John Lewis shops nationwide, alongside a launch on Ocado, marking a major milestone for the model. This thrilling growth brings Pimentae’s signature blends of premium cocktails to much more clients, enhancing their cocktail experiences with ease.
To rejoice this launch, Pimentae is introducing unique mini reward packs, good for gifting or having fun with on the go. These mini reward packs will solely be accessible via John Lewis, including a contact of exclusivity for purchasers searching for a novel cocktail deal with. They’re 20cl glass bottles (x two serves) of all three of the basic flavours, tommys, spicy & cucumber and so they’ll be retailing at £38.
Recognized for its dedication to high quality and sustainability, Pimentae’s cocktails are 100% pure, vegan, and gluten-free, whereas being packaged in absolutely recyclable supplies. Because the model celebrates its third anniversary, this enlargement aligns completely with Pimentae’s mission to ship premium cocktail experiences that mix comfort with distinctive style.
“We’re extremely excited to companion with John Lewis and Ocado, bringing Pimentae to a wider viewers and providing extra methods for folks to take pleasure in our cocktails,” stated Alice Parmiter, co-founder of Pimentae. “The launch of our unique mini reward packs is a testomony to our dedication to innovation and offering clients with luxurious, on-the-go cocktail experiences.”
Pimentae was based by pals Alice and Wynter after spending time in Mexico, the place they found the complexity and class of premium tequila when balanced appropriately. Impressed to vary the UK’s notion of tequila from a shot-driven tradition to 1 that appreciates sipping and savoring, they launched Pimentae in 2021. Since then, Pimentae has disrupted the ready-to-drink class with daring, flavour-led cocktails constituted of multi award-winning spirits, providing minimal preparation time and next-day supply for sociable millennials.
The model’s premium cocktails, now accessible in each 50cl bottles and 125ml cans, are already stocked in main retailers like Selfridges, Waitrose, and Amazon, and have acquired Grasp & Gold medals at The International Spirits Enterprise Awards. With tequila gross sales within the UK hovering by 94% in worth over the previous yr, paired with the explosive progress of the premium ready-to-drink class, Pimentae is completely positioned to proceed main the way in which in remodeling the UK cocktail market.