Reddit is worthwhile for the primary time ever, with practically 100 million every day customers

Reddit simply turned a revenue for the primary time. As a part of its third-quarter earnings outcomes launched on Tuesday, the corporate reported a revenue of $29.9 million, together with $348.4 million in income — a 68 p.c improve yr over yr.

The corporate hasn’t been worthwhile at any level in its practically 20-year historical past. Since going public, Reddit misplaced $575 million throughout its first quarter in the marketplace, nevertheless it decreased that loss to $10 million final quarter, and is now lastly within the inexperienced.

Reddit additionally grew to 97.2 million every day customers over the previous few months, marking a 47 p.c improve from the identical time final yr. That quantity exceeded 100 million customers on some days in the course of the quarter, Reddit says.

Reddit’s promoting income grew to $315.1 million, whereas “different” income reached $33.2 million on account of “information licensing agreements signed earlier this yr.” Each Google and OpenAI have minimize offers with Reddit to coach their AI fashions on its posts.

In a letter to shareholders, Reddit CEO Steve Huffman attributed the current improve in customers to the platform’s AI-powered translation characteristic. Reddit began letting customers translate posts into French final yr earlier than increasing it to Spanish, Portuguese, Italian, and German. Now Huffman says Reddit plans to develop translation to over 30 nations by 2025.

“Reddit’s affect continues to develop throughout the broader web,” Huffman wrote. “In 2024 to this point, ‘Reddit’ was the sixth most Googled phrase within the U.S., underscoring that when individuals are searching for solutions, recommendation, or neighborhood, they’re turning to Reddit.” The platform can be working to make its search characteristic “simpler and extra intuitive.”