Spotify for Authors is a brand new platform for authors and publishers that permits them to handle their presence and develop on the streaming service. The brand new platform affords entry to a number of instruments that make it simpler for authors and publishers to grasp their viewers and drive extra consumption.
Authors invited by publishers on Spotify for Authors will probably be supplied direct entry to necessary insights, together with progress and promotional instruments that can assist them faucet into bigger audiences, together with:
- Aggregated age and gender demographics that present extra perception than ever earlier than, to allow them to know who’s listening to their content material on Spotify.
- Redemption codes to share royalty-free copies of titles with reviewers, superfans, and collaborators (if enabled by their publishers).
- Promo playing cards to generate skilled and shareable social belongings for his or her titles in only one click on.
- Early entry to creator profiles, a brand new characteristic rolling out to Spotify so followers can simply uncover extra in regards to the authors behind their favourite books.
In response to Spotify, the corporate labored intently with authors and publishers to develop Spotify for Authors, permitting the streaming service to design every characteristic primarily based on their suggestions and wishes.
“As we speak’s launch is simply step one as we assist authors and publishers attain new audiences, join extra deeply with their followers, and drive listening,” explains Spotify in a weblog publish.
It’s additionally necessary to say that Spotify confirmed it can broaden entry to authors utilizing Findaway Voices early subsequent 12 months.
