It’s been one other week with much more retail information than there’s time within the day. Under, we break down some issues you’ll have missed in the course of the week and what we’re nonetheless occupied with.
From Bross Professional Outlets partnering with the Military & Air Drive Alternate to Construct-A-Bear Workshop’s Nationwide Teddy Bear Day, right here’s our closeout for the week.
What you’ll have missed
Former Puma worker rejoins to steer advertising in North America
Tara McRae, who was an “integral half” of Puma’s North America advertising staff from 2006 to 2016, rejoined the corporate final Friday as senior vice chairman of name technique and advertising for North America. She reviews to North America President Bob Philion and is a member of the model’s senior management staff within the area. McRae most not too long ago spent 4 years as international chief advertising officer and digital officer of Clarks, the place she led advertising technique, inventive route, e-commerce, digital technique and model partnerships, in accordance with an organization press launch emailed to Retail Dive.
In her new position at Puma, McRae might be accountable for driving worthwhile development and bettering model fairness, in addition to overseeing model and advertising methods extra broadly throughout all of Puma’s North America channels. Along with working with the model technique staff, McRae may even deal with leisure and basketball advertising, “given their significance” and affect in North America. The appointment comes as Puma plots a design and advertising house in Los Angeles to assist it win share within the U.S.
Just a little over a 12 months in the past, Puma restructured its advertising group, transferring the division from Boston to the corporate’s headquarters in Germany. However Puma specified on the time that its North America staff would retain duty for native sports activities advertising. Puma’s model chief additionally left in that shakeup, and Puma has rebuilt its advertising division since then, naming a brand new head of world model technique in February.
“Tara might be instrumental in shaping our model and advertising methods in North America, delivering on our mission to push sport and tradition ahead,” Philion stated in a press release. “Her confirmed observe file in understanding the patron and model elevation might be invaluable for us as we amplify our FOREVER.FASTER. mantra and drive the following chapter of development for the area.”
Beneath Armour faucets one other Adidas vet for key position
Beneath Armour continued to construct out its management staff this week, with the appointment of Franck Denglos as vice chairman of business for its Europe, the Center East and Africa division. Denglos, who spent over 25 years at Adidas, will oversee all gross sales channels within the area, together with wholesale, e-commerce, retail and distributors. His focus might be “accelerating development and increasing Beneath Armour’s presence within the area,” in accordance with an organization press launch.
Franck Denglos spent over 25 years at Adidas.
Courtesy of Beneath Armour
Denglos, who began on Sunday, held a wide range of roles at Adidas over time, the final of which was president of Adidas Italy. He joins only a month after one other Adidas veteran, Eric Liedtke, was named government vice chairman of name technique. Liedtke likewise spent over 25 years at Adidas, together with a number of main model technique, and joined Beneath Armour as Chief Shopper Officer Jim Dausch departed. These appointments are two of many over the previous 12 months and a half or so, together with a brand new chief product officer, head of the Americas, chief design officer and, after all, the return of Kevin Plank as CEO.
Denglos’ appointment represents the model’s “dedication to bringing in world-class expertise that drives our enterprise ahead,” in accordance with Kevin Ross, Beneath Armour’s managing director of EMEA. “Along with his confirmed means to steer and his sharp understanding of our enterprise panorama, I’m assured he’ll take our business success to the following degree.”
AAFES to supply Bass Professional merch in on-line retailer
The Military & Air Drive Alternate Service will supply Bass Professional Outlets merchandise to U.S. military-affiliated consumers tax-free at its on-line retailer, ShopMyExchange.com by the top of this 12 months.
In a Tuesday announcement, the Alternate stated the collaboration is a part of an initiative so as to add extra nationwide manufacturers to its providing. Since 2022, the retailer has added home equipment from The House Depot, Sunglass Hut merchandise, and attire from Hole and Outdated Navy to its on-line retailer.
“We are able to by no means adequately thank our nation’s heroes for the sacrifice proven in service to our nice nation [and] we’re all deeply grateful for what they do day-after-day to guard the freedoms we’re blessed to get pleasure from right here within the USA,” stated Bass Professional founder Johnny Morris. “To be named the official out of doors gear supplier for the Military & Air Drive Alternate Service makes this one of many proudest days within the historical past of our firm.”
Retail remedy
Barbie will get a job at Krispy Kreme!
For Barbie’s sixty fifth anniversary this 12 months, Krispy Kreme launched a set of 4 doughnuts impressed by the enduring Mattel doll. The assortment options the Barbie Pink Doughnut, Malibu Dream Occasion Doughnut, Barbie Berries ’n Kreme Doughnut and the Barbie Candy sixty fifth Doughnut to honor the toy’s legacy.
Choose grocery shops will supply a limited-time Barbie 6-pack field. Company sporting pink can earn a free Authentic Glazed doughnut at Krispy Kreme retailers on Saturday.
Company sporting pink can earn a free Authentic Glazed doughnut at Krispy Kreme retailers on Sept. 7.
Courtesy of Mattel, Krispy Kreme
The corporate can be operating social media and in-store giveaways for a restricted amount of unique Barbie and Krispy Kreme gadgets. Among the many prizes are a restricted amount of Barbie Fashionista dolls custom-made with Krispy Kreme equipment like its signature paper hat, a dozen field and a doughnut. The 2 may even give out adult-sized Barbie x Krispy Kreme denim jackets to winners.
Construct-A-Bear celebrates Nationwide Teddy Bear Day with $9 bears
Construct-A-Bear Workshop introduced its annual $9 particular for Nationwide Teddy Bear Day on Thursday. On Monday, the corporate will roll costs again to their unique 1997 whole and its philanthropic arm will donate over 10,000 teddy bears to youngsters in want. The Construct-A-Bear Basis set a 2024 objective to offer 100,000 teddy bears away earlier than the 12 months’s finish.
This 12 months’s supply options the Lil’ Cub Brownie Teddy Bear and Lil’ Cub Pudding Teddy Bear for $9.
Courtesy of Construct-A-Bear Workshop
This 12 months’s supply options the Lil’ Cub Brownie Teddy Bear and Lil’ Cub Pudding Teddy Bear for $9. The corporate may even host in-store actions corresponding to a meet-and-greet with the model’s mascot Bearemy.
What we’re nonetheless occupied with
12.9%
That’s how a lot Shoe Carnival’s internet gross sales elevated in the course of the second quarter, reaching $332.7 million. The retailer on Thursday additionally reported working earnings grew about 22% 12 months over 12 months to $30.1 million, whereas internet earnings grew 16.1% to $22.6 million.
Shoe Carnival raised its steerage for the 12 months, anticipating internet gross sales to be between $1.23 billion and $1.25 billion (rising 5% to six% from the prior 12 months), in comparison with earlier steerage of $1.21 billion to $1.25 billion. The corporate additionally expects comp gross sales to be down 1.5% to up 1% 12 months over 12 months, in comparison with down 3% to up 1%.
3.6%
That’s how a lot Kirkland’s Q2 internet gross sales fell, reaching $86.3 million. The house retailer on Thursday reported its total comparable gross sales fell 1.7%, which incorporates 1.8% year-over-year development in retailer comps. The retailer additionally reported that its gross margin expanded 100 foundation factors to twenty.5%.
“Our second quarter comparable gross sales outcomes mirror a sequential enchancment from the primary quarter and continued progress in opposition to our strategic initiatives. Our merchandising and advertising plans have continued to drive visitors to our shops leading to constructive comparable gross sales efficiency within the channel serving to to offset the headwinds we’re experiencing with our e-commerce enterprise,” CEO Amy Sullivan stated in a press release.
The monetary report got here as Kirkland’s continues to discover strategic alternate options and work on its price financial savings initiatives, which have included decreasing company overhead, retailer payroll, advertising and third-party bills.
What we’re watching
Bluemercury is on a blue streak
As a part of the corporate’s twenty fifth anniversary, Bluemercury on Wednesday introduced a rebranded on-line expertise. The corporate additionally introduced the launch of Victoria Beckham Magnificence and Anastasia Beverly Hills as companions, in accordance with an organization press launch.
Bluemercury’s model evolution, dubbed The New Blue, features a revamped web site with an “elevated” aesthetic, a brand new monogram “B” design, a weblog and simple on-line navigation. The corporate can be overhauling its in-store retail design, which may at present be present in eight places with “many extra deliberate sooner or later.”
Bluemercury, which is a part of Macy’s, not too long ago achieved its 14th consecutive quarter of comp retailer gross sales development.
