West Palm Seashore, Fla. –
President-elect Donald Trump has named Steven Cheung as his White Home communications director, selling the marketing campaign spokesman to one of many prime communications roles within the White Home.
Cheung has been named as assistant to the president and director of communications. Throughout Trump’s first time period, Cheung served as director of strategic response.
As part of the identical batch of appointments, the transition introduced Trump ally Sergio Gor will even function assistant to the president, in addition to the director of presidential personnel. CNN beforehand reported that Gor was tapped for the director of presidential personnel place.
“Steven Cheung and Sergio Gor have been trusted Advisors since my first Presidential Marketing campaign in 2016, and have continued to champion America First ideas all through my First Time period, all the way in which to our Historic Victory in 2024,” Trump mentioned in a press release. “I’m thrilled to have them be a part of my White Home as we, Make America Nice Once more!”
The place of White Home communications director is separate from the function as White Home press secretary, although folks have served each roles concurrently up to now. Trump has not but introduced a press secretary.
Cheung has been lengthy generally known as a pugilistic defender of Trump, however his function has primarily been behind the cameras. He’s energetic on social media, although, the place he stays a vociferous defender of his boss.
He assumes a place that noticed uncommon turnover throughout Trump’s first time period. Throughout that time period, six completely different folks held that title beneath seven completely different stints. None lasted greater than a 12 months.
Anthony Scaramucci infamously lasted within the publish for under 11 days beneath Trump’s first time period. Each he and one other White Home communications director, Stephanie Grisham, have since damaged from their former boss.
Previous to engaged on Trump’s first marketing campaign, Cheung was a spokesman for the Final Preventing Championship. The ties between the UFC and president-elect are sturdy; Trump steadily sits ringside at UFC fights, and UFC President and CEO Dana White is a longtime buddy of Trump’s who spoke on the Republican Nationwide Conference this summer time.
Cheung dealt with Trump’s communications throughout a number of newsworthy incidents through the marketing campaign, together with the aftermath of an alleged incident at Arlington Nationwide Cemetery, the place an obvious confrontation between a cemetery employee and members of Trump’s marketing campaign drew a rebukefrom the U.S. military. Cheung promised to launch video exhibiting that confrontation, however by no means did.
